Who we are
Our MISSION
We source the finest Moroccan and African natural products for Fragrance & Flavors, Cosmetics and Aromatherapy in a sustainable and socially responsible way.
Our values
With a strong sense of Commitment and a fanatical Attention to consistency and details, we aspire to achieve our goals.
Perseverance and continuous self-Improvement are our response to challenges.
WHO’s BEHIND Atlassence?
Atlassence is founded by Jalal CHARAF who spent 9 years as CEO of a vertically-integrated essential oils producer that he raised to the level of world leader in Orange Flower production.
Jalal is an internationally recognized professional in the Fragrance & Flavors (F&F) Industry and served as the Vice Chairman of the International Federation of Essential Oils and Aroma Trade (IFEAT) as well as Chairman of the Communications and Membership Committees at IFEAT.
Being a strong sustainability advocate, Jalal is passionate about applying technology to farming and is convinced that there is still much to be reinvented to make the industry and its output better for all stakeholders. His main subjects of interest are precision agriculture, sustainable farming business models, innovative processing solutions and vertical integration strategies.
Jalal has plans to pursue many of his dream projects where he hopes to make a substantial impact on the essential oil industry and its client industries. Jalal has engineering degrees from Ecole Centrale Paris and Cornell University and is a Harvard Business School Alumnus with a focus on Strategy Formulation and Execution.